Vincent REDOR

Vincent REDOR

Brand & Product Experience

vincentredor@gmail.comLinkedInNantes, France

Design, product, and growth. For over 10 years, I've been designing and optimizing digital experiences for ambitious brands by combining strong product sensitivity (UX/UI) with a results-driven culture (Data & Strategy).

Hard Skills

Product StrategyProduct Led GrowthProduct DesignBrand DesignDesign SystemsData AnalyticsDesign Thinking

Soft Skills

Cross-functional Leadership
Ownership & Accountability
Fast-paced Execution
Problem Solving
User Centric

Languages

FrançaisNative
EnglishFluent

Education

MASTER OF COMMUNICATION & MARKETING
IDRAC Business School
2011 — 2013
DEES COMMUNICATION
Federation of European Schools
2010 — 2011
BTS BANKING
Banking Professional Training Center
2008 — 2010

Certifications

UX Management: Strategy and Tactics [Top 10% in class]
IxDF - The Interaction Design Foundation
Apr 2021
Design Thinking [Top 10% in class]
IxDF - The Interaction Design Foundation
Dec 2020

Experience

FOUNDER

09 2025 — Present
Reponse|Nantes, France
  • Creation of Reponse.ai, an all-in-one e-commerce solution for the AI era
  • Designing shopping experiences that guide every visitor to conversion
  • Optimizing user journeys to increase revenue without relying solely on acquisition
  • Building intelligent systems (CRM, content, automation) to activate and retain customers
  • Helping brands turn their website into a true growth engine

HEAD OF DIGITAL & DESIGN

09 2023 — 08 2025
Sunology|Nantes, France
  • Direction of the digital experience across all web and app products
  • Agile leadership of version 2 of the STREAM app (Energy Management System)
  • Management of a cross-functional team of 9 people (product, growth, design, media)
  • Deployment of automated information flows: CRM, EDI, e-commerce, etc.
  • Lead designer of Sunology.eu and STREAM interfaces, with a focus on UX & conversion

HEAD OF GROWTH & DIGITAL

09 2021 — 08 2023
  • Led e-commerce growth and optimized the conversion funnel from €10K to €1.5M/mo
  • Designed and optimized user journeys (landing pages, checkout, activation)
  • Built and structured growth systems (email, SMS, automation) integrated into the product
  • Implemented a data-driven approach based on testing, iteration, and optimization
  • Improved SEO and organic acquisition through enhanced content experiences

DIGITAL MARKETING MANAGER

02 2019 — 05 2021
Busy Co.|Boston, USA
  • Developed product growth for e-commerce, scaling from $5K to $35K/mo recurring
  • Optimized landing pages and user journeys to significantly improve conversion rates
  • Structured a content strategy focused on user intent and qualified acquisition
  • Implemented a loyalty program integrated into the UX to reduce acquisition costs

CO-FOUNDER

03 2015 — 06 2018
Yearn|Nantes, France
  • Raised €70K+ thanks to crowdfunding efforts and €30K in bank debt
  • Directed development of a specialized SaaS and the DIY marketplace
  • Produced a webzine dedicated to DIY practices attracting 100K+/mo visitors